The Hub is a specialist transport sector consultancy that was founded in 2020. We provide commercial, strategic, financial and economic advisory services across the global transport sector, working with public and private sector clients on the industry’s toughest challenges.
Our people are our foundation. We are driven by collaboration, intellectual curiosity, and we embrace a unique advisory approach that fosters excellence through hands-on experience and creating innovative solutions for our clients.
• Focus on solutions
• Collaborate to innovate
• Speak truth to power
• Make it happen
Yasha Vojdani
Co-founder & Director
Yasha is a highly experienced management consultant in the global transport sector including rail, urban transport, aviation and technology markets. Specialising in strategic, commercial and economic advisory, Yasha brings a comprehensive skill set to deliver evidence-based solutions to complex problems. His project experience includes delivering complex transformation, commercial due diligence, supporting government procurement and private sector bidding, as well as customer experience design (including pricing and ticketing).
He is a Chartered Management Consultant recognised for delivering tough projects in complex environments. As a commercially minded leader, Yasha has a track record of driving growth in organisations and as well as advising senior executives from both public and private sectors on transformative projects that shape the future of the transport industry.
Pieter Meulendijk-de Mol
Co-founder & Director
Pieter is a transport and infrastructure advisor with 15 years’ experience in (project) finance and commercial and technical due diligence. Pieter has experience leading projects globally, supporting public and private sector clients taking investment decisions and executing transactions, leading complex multidisciplinary teams. Pieter has extensive experience in investment and transaction advisory, business case structuring and PPPs in various sectors (including rail, public transport, highways, ports and natural resources).
Pieter works with private and public investors and financiers, governments and project developers. Moreover, Pieter is an evaluator on the European Commission’s Horizon 2020 European Innovation Council (EIC) programme.
Kelly Barlow
Senior Strategic Advisor
As a previous board director, Kelly is a dynamic management consultant and executive coach with 24 years experience within the transport market. Specialising in transformation advisory, Kelly is exceptionally skilled in providing client solutions to develop and deliver intricate change programmes. Her project experience includes operating model design, delivering complex mobilisations, leadership development with senior teams, HR due diligence, supporting government procurement and private sector bidding, as well as people and culture strategy design and implementation.
She is a Chartered Human Resources Professional and Accredited Executive Coach recognised for her exceptional interpersonal skills, candid style and pragmatic approach. As an emotionally intelligent senior leader, Kelly has a track record of working with her clients to deliver high-quality outputs, leading complex bids, improving performance in organisations and enabling sustainable change delivered through collaboration.
Ben Wilson
Senior Strategic Advisor
Ben is a long-standing Project Sponsor, Project Manager and Management Consultant with international expertise in the procurement of passenger transport investments and an excellent record of success in the development and delivery of large-scale, innovative, high capital investment and service projects across the transport sector. He possesses excellent personal communication, facilitation, and presentation skills, using a non-confrontational and enthusiastic approach to bring leadership to initiatives.
Ben has the proven ability to formulate and champion a strategic, client-side overview in the development of commercial solutions from initial problem identification to fully developed feasible and bankable solutions. He is recognised as able to employ analytical, logical, and intuitive decision making as required, bringing the same skills to due diligence assignments.
Diem Bradley
Associate Director
Diem is a Chartered Mechanical Engineer, Management Consultant and Strategic Advisor with over 14 years of international experience in transport. She specialises in transport transaction for Mergers & Acquisitions, refinancing and green field investment in the UK and Europe. Her experience includes market studies, strategic and commercial advisory and due diligence. Diem’s expertise also covers project management, technical and commercial advisory for new asset delivery and management.
Her experience covers advisory to investors, transport authorities, asset managers, operators and suppliers. Diem is an astute problem solver with a solid understanding of the transport industry and drive to deliver success. She is recognised as able to combine excellent soft skills with the solid technical background and her analytical and logical approach along with intuitive decision making to deliver success.
Tom Dunn
Principal Consultant
Tom has worked in the rail market as a management consultant for eight years. His experience encompasses a range of strategic and economic advisory roles, including business case development, commercial advisory and business planning. An analytical mindset coupled with extensive exposure to commercial rail projects positions Tom is an industry specialist in demand, revenue, cost, and economic modelling and bid evaluation.
He leads projects for high-profile clients globally with a focus on generating value-adding insight. By working collaboratively with public and private sector clients, Tom effectively manages projects and programmes whilst meeting the complex requirements of senior stakeholders.
Luke Clover
Principal Consultant
Luke is an experienced management consultant with a deep and extensive knowledge of the rail industry. He is a technical advisor across commercial, strategic and economic projects, focussing on rail operations and business planning. Luke is also experienced in commercial modelling, timetabling and performance analysis, rolling stock strategy and due diligence. Luke’s adaptability across wide-ranging capabilities and diverse clients, coupled with his personable approach, consistently produces successful outcomes on both domestic and international industry-shaping projects.
By combining strong project management skills with a deep understanding of railway operations and the industry landscape, Luke advises both public and private sector clients in delivering transformative changes. Clients value his analytical abilities and strategic mindset when tackling complex problems.
Fabian Watson
Principal Consultant
Fabian helps transport clients make decisions where there is significant complexity and uncertainty. He combines his technical and financial acumen to solve problems that consider wider objectives. He brings expertise in strategy and feasibility, commercial analysis, systems thinking, and operations and maintenance.
Fabian has over 15 years of experience in engineering and management consultancy working mostly in the rail sector. He has worked on all types of railways including heavy haul, mixed operation, high speed, commuter, metro and tram systems located in the UK, Europe, Australia and Saudi Arabia. His work covers masterplans, concept of operations, business cases, business analysis, due diligence and project sponsorship.
Aishy Chidambaram
Senior Consultant
Aishwarya has diverse experience across the transport sector as an experienced management consultant focussing on strategic, commercial, and economic advisory. She specialises in commercial and economic modelling as well as bridging the gap between theoretical data and delivery, and has supported domestic and international clients through the creation of economic demand and revenue, and commercial cost models. Aishwarya is also skilled in due diligence, business transformations and organisational development, delivering mobilisations, business cases and operator bids. Notably, she has played key roles in significant initiatives around transformational change for high-profile clients.
With her analytical capability that is coupled with a drive for delivering evidence-based solutions, Aishwarya produces value adding outputs, creating impact for the transport sector. As an innovative problem solver, she tackles the toughest challenges with a strategic and logical mindset, consistently achieving exceptional outcomes for her clients.
Travis Lucas
Senior Consultant
Travis is an experienced transport consultant with expertise in commercial and strategic planning. He has worked for a range of clients, including public sector entities and financial institutions within the UK and internationally. Travis’ capabilities include analysis framework development for transport networks, travel behaviour analysis, project management, demand forecasting and cost modelling.
Travis has utilised these capabilities to produce high-quality outputs, including commercial due diligence strategic transport reports. Travis is a highly driven individual who is skilled in blending qualitative and quantitative approaches to develop novel solutions to critical transport issues.
Stephen Roddy
Consultant
Stephen is a skilled management consultant specialising in transport appraisal, business case development, and financial analysis. With a strong background in evaluating project feasibility and investment decisions, he helps clients navigate complex transport challenges through data-driven insights and strategic solutions.
Stephen works with public and private sector clients to assess risks, identify opportunities, and develop robust business cases that support sustainable and cost-effective transport infrastructure projects. Having contributed to projects across the UK and Europe, Stephen brings a comprehensive understanding of funding mechanisms, transport policy and economic appraisal to drive value and deliver impactful results.
June Derz
Graduate Consultant
June is a Graduate Consultant with experience in public policy, finance analytics, as well as qualitative and quantitative research. With strong capabilities in project coordination and a proven ability to navigate complex projects, she has successfully delivered results for the private and public sector.
Katrina Alexandrova
Graduate Consultant
Katrina is a Graduate Consultant with experience in business analytics, research, and project management. She has gained valuable experience in the rail sector through her involvement in concession bids and mobilisations, as well as contributing to industry insight reports and market research.
With a background in Marketing and Communications, Katrina has managed various client projects, collaborating with agencies and stakeholders to enhance brand visibility, develop strategic plans, and drive engagement. She applies her writing, presentation, and analytical skills to deliver evidence-based solutions, tailoring her approach to meet the specific needs of each client and project.